What is a SERP Scraper? SERP Scraper APIis a tool that gathers real-time parsed and ready-to-use search engine data from both organic and paid results. Organic, popular products, paid videos, product listing ads, images, featured snippets, related searches, and many other public data sources can be extracted.

To monitor brand mentions or product counterfeiting, you can extract data for any search query from the search page, keyword pages, and other page types.

How does web scraping work? Automated web scrapers work in a rather simple but also complex way. After all, websites are built for humans to understand, not machines.

First, the web scraper will be given one or more URLs to load before scraping. The scraper then loads the entire HTML code for the page in question. More advanced scrapers will render the entire website, including CSS and Javascript elements.

Then the scraper will either extract all the data on the page or specific data selected by the user before the project is run.

Ideally, the user will go through the process of selecting the specific data they want from the page. For example, you might want to scrape an Amazon product page for prices and models but are not necessarily interested in product reviews.

Lastly, the web scraper will export all the data that has been collected into a format that is more useful to the user.

Most web scrapers will output data to a CSV or Excel spreadsheet, while more advanced scrapers will support other formats such as JSON which can be used for an API.

You can read our full in-depth guide here: Is Web Scraping Legal or Not?

Is web scraping legal? Performing web scraping is not illegal as long as it is not violating the laws and regulations of a particular place. In simple words, it depends on various factors – what ways are you using to obtain the data from the websites? What kind of data are you scraping? How do you use the extracted data? If you certify that you are not violating the rules of your targeted website, it is not illegal.

Web scraping without any coding skills Some web scrapers will still require you to know to have some coding experience. But there are several web scrapers you can use with no coding skills!